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Get The Maximum Benefit From Traffic Exchanges

by William Bradely

One of the most popular free traffic generation techniques is to use something called a Traffic Exchange. Let's take a moment to define exactly what a Traffic Exchange is…

Traffic Exchanges are basically what the term sounds like. They are a website set up to allow each "member" of the exchange network to showcase their sites in exchange for viewing the websites of other network members. Generally, for each website you view as a member you gain a credit of .50 or ½ a credit. This credit "ratio" will vary depending upon which exchange you are a member of. Each full credit means that your site is viewed by another member. Not all traffic exchanges are created equal. Some outperform others. Some offer better benefits, ratios, and even a downline creation so you can earn credits off of the views of other members you have personally referred into the exchange network. The biggest mistake most people make while using traffic exchanges is that they send the traffic directly to their website home page or a sales page for a product or service. This is very non-productive.

Most exchange networks run on a 20 or 30 second timer. This means you have, at most, 30 seconds to grab the attention of your viewer and make them want to take some kind of action. Some exchanges will automatically move on to the next member page after the timer is completed, while others (generally the better ones) require you to click on a link, a particular icon or item, or a button to move to the next page. The best ones require the item you click on to match up with what they tell you to click in order to verify you are a real person and are really using the exchange network. These types of exchanges keep "bots" or special software/scripts from running on their networks and showing false traffic.

The best way to get the action you desire is to build a special page that you use for your traffic exchanges. The sole purpose of this page is to capture leads or subscribers. The primary benefit to using Traffic Exchanges is to get people to visit your website so that they can be "recruited" to either buy your product(s) or sign up for your membership based website.

Your link on the Traffic Exchange should point to a page on your website that has a "Reach Out and Grab You" headline, a few Bullet Points highlighting the benefits of submitting a name and email address, and an Autoresponder Form to capture those names and email addresses. That's All. No flashy graphics. No outlandish site design. Keep the page design simple and straight forward.Their are sites out there that give reviews about traffic exchanges to help you better decide which one is best for you I suggest going here and take a look at the reviews on TrafficSwarm. Also post a review about other traffic exchanges that you may have had experiences with. Its free to view and free to post. http://www.s2totalreview.com/topic/trafficswarmcom

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